The appearance is exactly what I think an absinthe should be. Beautiful to look at and very herby. The louche from my carafe is magical to watch like whisps of smoke and then turns into a fog bank. Aroma, so this is Pontarlier wormwood? You can sure tell a difference. Very organic and earthy. The flavor is stout and deliciously fruity and a little bitter too. Just like I like it. Seems to develop and open up as it warms. Finish lasts a good bit and makes my mouth crave that next sip while savoring the last one. Overall this is my favorite absinthe of the dozen I've had and my only one from the Emile Pernot family so far but will not be my last. For me it goes best at a 4 to 1 ratio and needs no sugar.